ONDO Wellness Event in Shanghai
International Video & Photo Production in Shanghai
For its first annual wellness event, U.S. wellness brand ONDO brought together creators and influencers from China, the United States, and Japan at Amanyangyun in Shanghai. The afternoon moved through studio Pilates, a guided run, and a tea ritual at Bei Teahouse, built around ONDO’s Studio Toe Grip Socks and Contour Compression Crew. 37th Degree provided video and photo production with our Korean production crew, covering the event from start to finish.
Working with a Korean production crew and an international group of creators, the project called for a flexible approach across multiple activities and spaces. Our team ran video and stills side by side, covering wide establishing shots of the studio and product details at floor level, then following the group outdoors for the run and back inside for the tea ritual. Each segment had its own light and pace, from the bright glass studio to the warm, low light of the teahouse. Coverage was planned around the event schedule to capture brand moments, product details, and guest interactions throughout the afternoon.
The footage became a 42-second reel for ONDO’s channels, while the photography extended the event across the brand’s social content. The project reflects how 37th Degree works across borders: a Korean production team in Shanghai, supporting a U.S. brand and talent from across Asia and the United States. From production services in Seoul to our New York operations, we support international brands and agencies producing content across markets.
More work by Kimbo Kim